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The Adidas Marketing Strategy: Collabs with Big Names
Top brands in the athletic industry have always had an edge. Especially when it comes to creating their marketing strategies. After all, a competitive marketing strategy is ideal to reach their target audience, made up of professional and non-professional athletes. Therefore, it is wise for businesses to reflect on the solid marketing tactics of major […]
Why HelloFresh, Factor Meals And Other Meal Prep & Delivery Companies Have the Best Marketing
Meal prep companies — such as HelloFresh and Factor Meals — offer fresh food supplies and recipes for clients to be able to elaborate healthy, quick, and easy recipes at home. Continue reading to learn more about these companies’ marketing techniques. These types of companies tend to work under a subscription model. Every client gets to choose a meal […]
Marvel Studios’ Marvelous Marketing Strategy
Marvel Studios operates in a way very similar to how Youtube gained its success. They created a world that brings people back for more. Youtube is a virtual world that young people and adults view and get sucked in watching videos of similar interests. In the same way, Marvel Studios has created a virtual universe […]
5 Successful PR Tactics that Made American Idol Reboot a Hit
When American Idol called it quits in 2016, most viewers figured it would be the last they’d see of the show that charmed viewers for well over a decade. Fans and critics alike expressed great skepticism when, just two years later, they announced their decision to reboot the show. Two years seemed like barely enough […]
5 Lessons We can Learn from United Airlines’ Public Relations Mistakes
3Public relations are meant to create a narrative with your key audience and establish a sense of trust with clientele. An effective public relations strategy can shape your company image in a positive light and enhance your organization’s overall agenda. However, public relations can go terribly wrong. There are countless examples of poorly-handled PR disasters […]
The Public Connection: How Press Releases Can Help Your Business Grow
It’s been a few hard and stressful, but also exciting and fun past few months and you are finally ready to launch your new business, book, guide or service. All the time leading up to this very moment has been something that you’ve only dreamed of and is finally going to happen. However, this is […]