Marvel Studios’ Marvelous Marketing Strategy

Marvel Studios operates in a way very similar to how Youtube gained its success. They created a world that brings people back for more. Youtube is a virtual world that young people and adults view and get sucked in watching videos of similar interests. In the same way, Marvel Studios has created a virtual universe […]
How Disney Maintains Customer Loyalty

One of the most powerful brands in the world, Disney, can be thought of as a tourist trap. They have been attracting customers and ‘wowing’ their fans since Walt Disney first imagined Mickey Mouse, and they still do. However, if you are like the majority of people out there, you might have no idea that […]