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Local Marketing vs. National Marketing: What’s the Difference?
Two main factors influence any company’s marketing strategy: its size and its target audience. If the local population is your target audience, your marketing strategy will be quite different from a national company. But just how different are these two types of marketing strategies? Why is it so crucial for you to know about them? […]
5 Business Marketing Moves That Made Puma One of the Fastest Growing Companies in the World
Puma is a German company, founded in 1948 by Rudolf Dassler. It currently operates on a multinational level. However, Puma was born when Dassler and his brother began their own footwear company in 1924. Puma has maintained growth since the beginning and is now among one of the fastest-growing companies in the world. In just […]