Unusual products aren’t uncommon in our world of creative minds. Products like the Snuggie and the Air Fryer were recognized as famous products because they were innovative for their time. But what if simple, everyday products become famous? Since COVID-19, many standard products have become best sellers. Read on below to find out about three products that were nothing special before the pandemic but are hard to find now!
Before the COVID pandemic, who could have predicted that yeast would become a major trending item? Many people took the time to pick up a hobby during the quarantine. Many learned to bake and cook. Then, bread, cakes, and other pastries found their way onto Tik Tok’s For You Page. By April of 2020, stores all over the world began announcing a shortage of yeast.
“Typically, at this time of year, we’re operating at 50% capacity,” said co-CEO Karen Colberg of King Arthur Baking Company. “But in the past couple of weeks, we’ve turned on to full tilt, and we’re operating 24/7,” Colberg said. The shelves are empty at grocery shelves because the supply chain is overwhelmed.
With most of the world working from home, it is almost impossible to escape the phrase “did you get the Zoom link?” Classes, business meetings, and even family dinners are happening over the application. According to CNBC, “Daily downloads of the Zoom app have increased 30x year-over-year,” according to Bernstein Research and Apptopia. “Zoom said daily users spiked to 200 million in March, up from 10 million in December.”
But why Zoom and not Skype or another video service? Zoom is one of the easiest platforms to use for those who don’t use a computer or use video functions. Zoom allows for breakout rooms for major meetings, screen sharing for PowerPoint, and the ability to add participants to a meeting with a simple link.
A simple mask originally used by healthcare providers became one of the most sought-after tools for fighting COVID-19. According to the Wall Street Journal, “N95 masks are so-called because they are a U.S. standard that requires masks to be able to filter out at least 95% of very small particles. This includes droplets containing the coronavirus.”
But why the N95 and not the normal fabric masks? Because first-line workers were using N95 masks, it soon came the assumption that N95 masks were the best for the average person. Unfortunately, this demand created a nationwide shortage. The N95, which is a disposable but valuable resource for healthcare workers to assist patients, has been used repeatedly by the public, increasing the risk of exposure.
Learn More About Trends and Internet Content
At Web Content Development, we watch for trends in marketing based on current events. Give us a call today at (800) 316-9664 to set up an appointment and learn how we can help boost your marketing efforts.