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2021 Brand Checklist: How to Develop Digital Marketing for Your Business
The digital marketing strategies for business landscapes are constantly changing. With the ongoing adjustments to search engine algorithms and updates to platform policies, it can be challenging to keep up with what strategies work and which don’t. That is why we have put together this checklist to help your brand be more successful with your […]
Five Great Accounts that Show How LinkedIn Should be Used
LinkedIn is a great tool to have in your arsenal when you’re engaging in online marketing. However, if you want to be truly successful here, you’ll need to convey a lot of trust and authenticity as you engage in networking, starting with your profile. Here are a few people who have done a great job […]
How COVID-19 Has Changed Online Marketing
As COVID-19 continues to impact every aspect of day-to-day life, it is more apparent that online marketing is affected as well. More people are turning to the internet to meet daily needs as well as for work. There is more internet traffic now than ever. Keep reading for a look at exactly how COVID-19 is […]
Snapchat: Why It’s The Next Big Thing in Online Marketing
Trends change. But, as a business owner or manager, you have to keep up in order to reach the broadest possible audience. When Facebook became popular, businesses were quick to market themselves through the platform, which now boasts almost 1.5 billion users. Businesses that utilize online marketing through social media now have the ability to […]
Google Panda Update Stresses Need for Quality Content
From the point of view of a search engine optimization (SEO) specialist, or the business owner who is working with an SEO, a major goal in online marketing is to achieve the highest possible ranking on Google. Quality content will help you get there. How do you get there? A good starting point is to […]