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A Letter From Our CEO


Hi, my name is Erica D’Arcangelo. I’m the CEO of Web Content Development. For the last 18 years, I’ve worked and studied all facets of Internet Marketing. My emphasis is in Reputation Management as well as marketing strategies and SEO. After working for private companies for 11 years, I started Web Content Development in 2012. At that time my goal was to be able to help companies of any size create a positive online presence for their reputation or business. Why Did I Start WCD? Basically, with the changes and growth that the Internet has experienced over the last decade, I discovered that there was a great need for the creative content that goes into an effective campaign. I launched Web Content Development to be able to provide high-quality, creative services covering all facets of digital marketing; namely content creation!

JP De Silva
JP is the President of Web Content Development. He is a Marketing & Sales Expert with over a decade of experience. His educational background is unique as he received the majority of his education through a military academy. JP worked as an architect for many years on large-scale building projects. He then was trained as a Marketing & Sales Consultant. JP brings over 15-years of strategic and organizational knowledge to Web Content Development and is a highly organized strategic marketing expert.
Matthew Bender
Vice President

Matthew began his web development career over fifteen years ago, building websites for local businesses and groups. After attaining a Bachelors (Kean University) and Masters (Western Governors University) degree, both in the Computer Science field with a concentration in Information Security, Matthew realized his web development hobby was more aligned with his career goals. Prior to joining the WCD team, Matthew had functioned as Director of Website Development for a nationally-renowned pet insurance company, where he managed over 300 individual web applications. Matthew is excited to join the Web Content Development team, and looks forward to utilizing his organizational and management experience to exceptionally serve its clients. While not at work, Matthew enjoys spending time with his family, and taking day trips with his fiancé and son. 

Emily M.
Business Development

Emily was born and raised in Orlando FL, but her wanderlust has led her to some of her favorite places and experiences that shaped who she is. A natural creative, Emily enjoys all creative mediums with an emphasis on the performing arts and is intimately involved in trends and patterns in our rapidly expanding digital landscape. Her marketing experience involves her work expanding her own personal brand, as well as established brands such as KA Athleisure, and Mimmic Fashion Jewelry. KA relied on her to stage and direct Ad creative shoots, while at Mimmic she managed the company's visual identity through the brand's website, and product imagery, while also overseeing customer service and its e-commerce business. Emily is passionate about creative expression and bringing creatives together to work on projects bigger than themselves.

Gracen Day
Business Development

Gracen was born and raised in Central Florida, where the tourism economy allowed her customer service and lead generation skills to grow. Her marketing background began when she ran promotions for music festivals, designed logos and business cards for small businesses, and created content for social media platforms for clients in the real estate, legal, and beauty industries. Gracen has vast interests in areas like eCommerce, music, fashion, business, finance, and more. In her free time, she likes to travel, play guitar and sing, and powerlift.

Caleb Schilling
Business Development

Caleb was born in small town called Paderborn, IL with about a 70 people census allowing him the freedom to express himself through sports, music and some computer programming. His programming and music background eventually lead him down the path of app development for music producers. He created an algorithm that generated melodies instantly for the users. He deployed the app and used his self taught copywriting, web design and Instagram / Facebook ads knowledge to successfully double his money. From there he decided to dive into the music scene and with one song released he is currently working to push it to the marketplace while creating more music and developing himself as an artist.

Ibrahim Faison
Business Development
Ibrahim was born and raised in Michigan, but currently resides in Austin, Texas. He has a wealth of experience in team management, sales, customer service, marketing, and problem-solving. The majority of Ibrahim's experience has been in management and customer service. Faison also has a strong interest and enthusiasm for assisting others. The majority of his time over the past four years has been devoted to running his own company as a security protector and building his e-commerce sites. whereas he spends his free time exercising, traveling, and practicing photography.
Sarah Berkey
Client Manager

Sarah is a design graduate of Temple University, Tyler School of Art and Architecture with a major in Graphic and Interactive Design. She enjoys all types of design including, layout design and branding. She enjoys learning new ways to create designs and thinking outside of the box. Aside from that, she has a strong work ethic that allows her to tackle any projects that come her way.

Kylie McCool
SEO Manager

Kylie specializes in SEO and Content Development; she takes the story the clients want to tell and finds the right words to make sure it finds its target audience. Kylie writes fiction in her off hours and categorically spoils her three dogs.

Rachel Burwell

Rachel is a fervent writer and lover of expression. Based in New York, and with a long lineage of writers trailing behind her, her writing experience ranges from prose to professional essays. She graduated Summa Cum Laude from Purchase College, where she earned her Bachelor's Degree in Sociology. Rachel houses a multitude of passions, and is currently working towards a birth doula certification where she hopes to guide hundreds of women through their pregnancies. She loves the first sip of coffee in the morning, quaint downtown areas, and writing that effortlessly flows to paper.

Jake D'Arcangelo

Jake is a graduate of Shippensburg University in Shippensburg, Pennsylvania. He majored in English and holds a Bachelor's Degree in English, Professional Writing & Elementary Education. Jake also has a Master's Degree in Curriculum Instruction. Jake was an avid athlete throughout high school and college and has a keen knowledge of sports, fitness, and athletic marketing & promotion. He is also a cyber school teacher, educating children in Science. Jake has worked on the WCD Team for 6-years in all facets of the business.

Jillian Garza

Jill is a graduate of Shippensburg University with a Bachelor’s Degree in Spanish Education and also holds a Master’s Degree in Multi-cultural Education. As an ESL Teacher for children ages 6 to 18 she has a multifaceted approach to integrating marketing with education. Jill brings a high level of organization skills into WCD and is a talented creative collaborator. Jill is also a trained, and highly skilled editor with a keen eye and attention to detail. As WCD integrates into the northeast, Jill has taken over client relations for social media accounts in this region. She is a natural organizer, manager, and leader.

Meghan M.
Meghan Mabey is a graduate of Salisbury University in Salisbury, Maryland, where she majored in English, Journalism and Public Relations. She has a Bachelor's Degree in Journalism, Public Relations and English, and a Master's Degree in English, Composition and Rhetoric.
Myra L.
Myra L. is a professional copywriter and content specialist based in South Carolina. For the last seven years she has been writing, editing, and optimizing content for addiction rehabilitation websites. She also does freelance writing in her spare time. After seeing many friends and family members lives destroyed by drug addiction, Myra became an advocate for drug prevention and awareness. With each article she writes, she hopes the words will convince someone to resist getting involved with addictive substances.
Hanna W.

Hanna is a professional copywriter and content specialist with ten years of experience in Marketing. She holds a Bachelor's degree in Photojournalism and a Master's in Communication. She has a fervent love for editing and fact-checking and enjoys the challenge of creating compelling content for clients in all ranges of markets and industries. When she's away from the keyboard, Hanna enjoys spending time with her two young children and exploring the outdoors.

Shane F.

Shane attended Northwestern Michigan University, where he studied music performance and audio engineering.  Based in Michigan, he has been writing for freelance clients and Web Content Development for several years. He enjoys writing about technology, substance abuse, addiction treatment, and much more. In his free time, he enjoys hanging out with friends and family, as well as playing guitar.

Erynn R.

Erynn has been writing since she was a kid, and is currently studying creative writing and SEO. With a background in scientific research and a love for learning new things, freelance writing is a dream job. She believes all past experiences can be used for good: even that one random puppeteer job she had in her 20’s. When Erynn is not writing, she's piled under three kids, a dog, a cat, and an exasperated husband.

Kacey Burge

Kacey Burge is a professional writer and editor with a passion for the written word. The Pittsburgh native received her Master’s degree in Professional Writing from Chatham University in 2011 and has been enjoying a thriving career as a freelancer ever since. Burge has spent the last decade focused on creating engaging content for a multitude of audiences across the web. She is an active mom of 3 and an avid runner who loves to read. 

MJ Arcand

MJ Arcand graduated with her Bachelors in Practical Theology from Southeastern University in 2014. Upon graduation she immediately began her Master’s in Divinity, having completed the program in 2019. In between her education she has also been serving in the U.S. Army, having completed two overseas tours during her graduate studies. Between work and community service commitments she enjoys lifting weights, beach days, and a good book. Her desire is to be a published author after she exits the military.

Derek Domike

Derek Domike’s lifelong passion for the crafts of writing and storytelling led him to study Film & Media Studies at UCSanta Barbara, followed by a Masters Degree in Film Theory, History, & Criticism from San Francisco State University. Derek interests include science fiction and fantasy, comedy, music, animation, and a wide range of other topics. He currently lives in the greater Los Angeles area.

Ruby Zolot

Ruby is a young writer exploring her creative abilities as they relate to forms of personal and professional expression. For Ruby, writing became a vehicle for truth at an early age, further solidified during her undergraduate Anthropology studies at Purchase College where she began deepening her understanding of Ethnographic writing and Qualitative Analysis. Over the last several years she has been working as a climate focused land steward, weaving in her passion for biodiverse ecologies and communities as they find themselves intertwined in the scope of today’s climate. Born and raised in New York City, she now resides in Northern Colorado, drawing inspiration from the natural wonder of the Rocky Mountain landscape. Ruby is eager and excited to join Web Content Development and support the greater vision of the team.

Christie Mar
Christie Mar is a writer, facilitator, and somatic coach based in NY. A graduate of Purchase College, she is well-versed in many writing styles, from ethnographic storytelling and prose to research-based academic essays. As a devotee of truth and aliveness, she loves exploring writing to find greater embodied expression. When she's not writing or coaching, Christie can be found searching for moss on her daily walk, taking a dance break, or collecting rocks at the nearby river.
Meredith Klein
Web Developer

Meredith is a self-taught web developer and designer with over 10 years of experience. Having worked for companies like RunSignup, Comcast, and Health Advocate, she is passionate about making websites that are both beautiful and intuitive. Meredith lives in Ocean City, NJ with her 3-year-old daughter, Phoenix. 

Nals Marie
Love Administrator

Nala Marie is a brindle Shih Tzu who is 6 years-old. Her job is to administer love to the WCD team, sit on keyboards and ask for treats during the most inconvenient times. Nals is also our marketing model and appears frequently on our social media channels.