The technology industry relies on receiving the most accurate and up-to-date information on what is happening. So, when you log on to TechCrunch you can view stories about various kinds of tech and how it has evolved. In the digital world, TechCrunch is the go-to news site for technology. TechCrunch has existed for many years without change, but the need for a redesign became much more prevalent as the industry kept changing. The platform was able to rework how it delivered content to consumers by learning how to write a blog.
Here is how changing its platform’s structure improved its content delivery system for the clients that use it most.
Upgrades to How to Write a Blog Post
The TechCrunch platform is an essential tool for many people in the startup world and the tech industry. In addition, some of the content is relevant to developing company interests, including how to write a blog post.
TechCrunch has kept up with industry trends while adapting for the future. Tech Crunch went thru a reconfiguration to be more responsive to its most active audience that reads content using smartphones. The news content and how Tech Crunch delivers it on the app change with what happens throughout the day.
The platform’s redesign aimed to focus on the simplicity of navigating the app. The goal was to arrange the app in a simplistic, straightforward design. TechCrunch brought the reader back to the homepage after they read an article. This presented the reader with more topics on the platform.
TechCrunch divides its topics such as apps, gadgets, and startups. In addition, it presents writing that may be relevant, including blog posts and press releases. They also have information on live tech events interesting to readers.
Back when the main access point was on desktops, the reading process and page navigation were horizontal, keeping in line with traditional news sites. However, with the change in focus to smartphones, they introduced a vertical design for people to scan through the page quickly. TechCrunch also operates a database of known startups called CrunchBase. TechCrunch encourages members to interact with this database and make their entries. Contributing members include investors, incubators, and individual startups.
Using a Blog Writer
TechCrunch has a super-charged team of writers, and so does Web Content Development. The difference is that WCD offers blog writer services for companies that want to improve their online presence and agencies.
TechCrunch’s website uses a blog which can be very helpful. This allows potential customers to gain more insight into the company’s operations.
People can write blogs within a company to give more insight into certain aspects of the company’s work. However, it comes with some risks. For example, hiring people solely to maintain a company’s blog invites some trouble to the quality of the work. For this reason, ghost blogging is an option.
Web Content Development offers this service and has multiple professional-level ghost writers available to work on different types of blogs. In addition, their services often include search engine optimization so potential visitors can easily find this type of content.