Louis Vuitton: The Mastermind of Marketing Strategy

Founded in 1854 in Paris, France, Louis Vuitton introduced a flat-top trunk that was not only fashionable, lightweight, and attractive, it was much easier to stack and store than the round-top trunks that were being used before. From there, a fashion empire rose, with its estimated value according to Forbes in 2021 a whopping $39.3 […]