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Content Development 101: Wikipedia
Ok. So you’re at work. You have a little downtime. Someone asks you a questions about, let’s say, a band’s first album. So you google Flock of Seagulls, review the band’s discography, and end up clicking a link that takes you to a page about seagulls. Next thing you know, it’s three hours later and […]
Heineken, Adidas and Other Brands Excelling in Interactive Marketing
The process of getting products into the hands of consumers has morphed into the multi-billion dollar marketing industry. Consumers are no longer content to be told what to buy. They want to be involved in promoting the products they love. They are eager to share ideas with the company about how the product can be […]
5 Steps for Setting Up a YouTube Channel
Gone are the days of Public Access TV. If you wanted your video content to reach the world you had to set up your own TV station, hire a crew, and buy expensive equipment. Now, all you need is a computer, a YouTube Channel and some good ideas. Setting up a YouTube channel is as simple […]
Is Hiring a WordPress Developer Worth the Money
As a proud business owner, you know that creating a unique and unified voice is integral to your success; you also know that no other platform in this digital age is more important than your website. Your site will be, for many first-time and potential customers, their introduction into who you are as a brand […]
Why Brands Like Marie Claire are Dominating Google Search Results
Most website owners dream of having their company’s name appear in the top position of a Google SERP. But, the reality is, figuring out how the top ranking companies reach the number one spot and remain there is a bit complicated. Terms like ‘SEO’, ‘rankings’, ‘link-building’, ‘organic results’, ‘meta descriptions’, and ‘keywords’ send most of […]
Is It Time To Redesign Your Website: Signs That Indicate It’s Time for An Upgrade
The idea of upgrading or redesigning your website can be a bit overwhelming. Especially in terms of downtime and the costs involved. But, if your site isn’t reaching an audience and generating leads or sales, it’s time to bite the bullet and get started on an upgrade. Web design advances and changes every few years […]