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Facebook, Twitter, Instagram & TikTok: The Purpose of Each Social Media Platform
Social media has come a long way since its beginnings in the 1990s. Early on, platforms such as Bolt, Six Degrees, and Friendster led the way. These platforms planted the seed for MySpace in the early 2000s, effectively bringing social media to the mainstream. Never before was it so easy to meet new people and […]
How National Geographic Used Instagram for Marketing Gold
In a time when images and video are the primary digital formats that brands use to boost exposure and acquire followers online. Some companies are fortunate enough to have some of the heavy lifting done for them when it comes to marketing. The brands that outsource photographers for marketing, sales, and other purposes have a […]
How Hot Pockets is Getting Engagement on Instagram
Instagram Marketing: How Hot Pockets is Getting Engagement on Instagram Instagram has proven to be an effective marketing platform for businesses all over the world. By now, it is almost expected that most businesses will have some content on the social media platform. But you might be wondering if Instagram marketing is right for you […]
Instagram Branded Content in 2019
Influencer-driven Instagram marketing entered into the limelight back in 2016. Since then, it has become one of the best (and biggest) ways for brands to push their products and services. It gives traditional advertising a run for its money. Over the few last years, many brands, big and small, have relied on this method as […]