3 Instagram Marketing Trends to Stay on Top of Your Game in 2022

instagram app open on smartphone

With the COVID-19 pandemic, online shopping is at its height. From new tech to furniture, clothing and art, the online shopping world has been quickly growing as the main platform for modern transactions. With everyone spending so much time inside, there is plenty of online shopping to be done. Amazon, Facebook, eBay, and many other […]

5 Ways Amazon Is Leveraging Their Brand on LinkedIn 

LinkedIn opened in an iPhone

Amazon is one of the most popular e-commerce companies in the world. In fact, their online presence is massive and the brand is seen everywhere from TV commercials to social media platforms. Doing their share to send the company into the stratosphere of popularity, they have established effective marketing strategies. One of the tools they […]

How to Use Pinterest TV to Market Your Brand 

Pinterest logo drawing

Pictures tell stories. Nearly every brand uses some type of graphics to draw consumers to their products. One of the most popular image-driven sites on the web is Pinterest. It acts as a virtual board where users can post content with pictures. Beginning in November of 2021, the company launched Pinterest TV, a new platform […]

Starbucks + More Brands that Are Boosting Engagement With Facebook

Facebook opened in a smartphone

Social media has the power to take brands to exponential heights. Companies such as Starbucks utilize platforms like Facebook to get consumers obsessed with their brand. However, there is more to it than posting a pic of the latest latte. Boasting engagement requires strategies that Starbucks and other companies have used to gain followers by […]

Influencer Marketing Guide: Tips to Thrive on Social Media

influencer marketing concept image

Social media influencers are a larger topic than ever, and can be incredibly valuable to businesses. In fact, influencers can be among of the most powerful forms of marketing in the modern age. But, this is only if it is companies do it correctly and efficiently. A shotgun approach to influencer marketing is not always […]

Marketing Case Study: Why and How the Met Gala Took Over Social Media

The Met Gala is one of the fashion industry’s most coveted events. It attracts stars from all around the country, including actors and actresses, musicians, models, and more recently, influencers. What exactly goes on within the Met Gala is somewhat secret. However, a glimpse is visible through red carpet moments and social media coverage. This […]