Changing Facebook Ad Restrictions: How this Affects Social Media Management

Social media is a new world that we’re still trying to figure out how to navigate. In the old days of not all that long ago, we would log onto Facebook or Instagram (or Myspace or Friendster for those who remember) and we’d check on old friends from high school and share our trips to […]
Oreo’s Social Media Strategy: What They’re Doing Right

You can’t deny the appeal of Oreos – from traditional to double-stuffed to deep-fried Oreos to Oreo Blizzards. Since 1912, Nabisco has manufactured its chocolate wafers with sweet crème to “sweet toothers” all over the world. The Oreo name has carried on successfully for decades, but its social media agility and creative marketing strategies from […]
Why Social Media is Key to Marketing

Since many consumers largely rely upon information they get from the internet in order to make decisions regarding businesses, products, and services, it has become fairly common knowledge that establishing and maintaining an online reputation is vital to any business’ success. But when it comes to building and maintaining one’s online reputation, establishing an online […]
Doing It Right: Social Media Marketing

One effective communication on one social media site can potentially be shared with and spread to numerous other individuals and sites, which can have a remarkable effect on a business’ return on investment. However, few businesses actually recognize the full array of tools available to them through social media marketing, and therefore are not actually […]
5 Buzzwords to Improve Your Social Media Marketing

Proper use of social media is essential to the success of any business. The following five buzzwords will help make sure that you are getting the most out of your web marketing strategy. Social media opens up a vast audience to businesses across the globe. In fact, studies show that approximately 2 billion people subscribe […]